Kanpai is a Japanese-themed bar in an upscale part of Northern Jakarta. A Japanese word itself, ‘Kanpai’ means ‘toast’ (for glasses). As a brand, Kanpai embraces the philosophy of how with the assistance of alcohol, people can open up and be their honest selves. In Japan, there’s even a slang based on this phenomenon, which is called ‘Nomunication’ (‘nomu’ means ‘to drink’ in Japanese).
This philosophy led to the selection of the creature Tanuki as the mascot. It’s because in Japanese folklore, it’s said to possess mischievous nature and it’s able to shape-shift to trick people, but when drunk it couldn’t hold its disguises, literally showing its ‘true self’.
Our website's landscape mode is best viewed in desktop & tablet, not mobile. Rotate it back for mobile viewing.
*Image courtesy of Microsoft. All rights reserved
